Amherst Fair

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(888) 221-4714

Amherst Fair

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  • Fair Parade
  • Music
  • Sponsorship payment
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2026 Portage County Fair – Amherst – Sponsorship Opportunities – Amherst Fairgrounds – Amherst, WI (Weekend Attendance Estimate 15,000 people)

Dear Community Supporter,

Greetings from the Portage County Fair in Amherst! The Portage County Fair Association is a 501(c)

(3) non-profit organization dedicated to supporting the youth of Portage County through 4-H and

FFA programs. Our fair provides young people the opportunity to showcase the animals they raise,

the crops they grow, and the projects they work hard on throughout the year. It is a place where their

dedication and learning can be shared with the community.

A large part of our mission is to recognize and reward these young exhibitors. Each year, the fair

awards approximately $20,000 in premiums, awards, and trophies to support 4-H and FFA youth

programs. These funds help encourage continued participation while celebrating the hard work and

achievements of our county’s young people.

The Portage County Fair is a four-day community event with something for everyone. Throughout

the fair, visitors can enjoy carnival rides and games, live music each night, and family-friendly

entertainment. Thursday and Friday nights feature our popular truck and tractor pulls, and Friday

also includes the 4-H/FFA cake auction. Saturday night will feature the Demolition Derby, along

with the parade earlier that day. Sunday wraps up the fair with a full schedule of activities, including

the market animal sale, volleyball tournament, youth tractor pull, cornhole tournament, bingo, cash

raffle, and more.

The fairgrounds also serve as an important venue for many other local non-profit organizations to

raise funds. Groups such as the Tomorrow River Conservation Club, the Holstein Association, 4-H,

FFA, Scouts, and the Amherst Softball Team help provide much of the famous “fair food.” The

fairgrounds are also used by organizations such as the Tomorrow River Lions and Lioness club for the

Fourth of July fireworks show, as well as other community events, including the Little Britches Rodeo.

The Portage County Fair runs entirely through the dedication of volunteers. Our fair board members

work year-round to organize and maintain the grounds, while many community members volunteer

their time to help prepare for, operate, and clean up after the fair each year.

We invite you to review our sponsorship opportunities and consider supporting the Portage County

Fair. Your support helps us continue enhancing the fairgrounds, supporting youth programs, and

maintaining this long-standing community tradition. We welcome your ideas and are happy to answer

any questions you may have about our operations.

Thank you for your time and for supporting the youth and community of Portage County.

Sincerely,

The Portage County Fair Association

Ways to Help

New Bar and Event Center

Sponsor

Platinum Level

Platinum Sponsor – $5,000

  • Platinum Sponsorship includes:
  • Two (2) 8’ x 2’ banners displayed at the main parking lot entrance gates
  • Four (4) 8’ x 2’ banners placed throughout the fairgrounds
  • Five (5) yard signs placed throughout the fairgrounds
  • Forty (40) custom-printed t-shirts featuring your logo, distributed at the fair
  • Recognition in all radi

Platinum Sponsor – $5,000

  • Platinum Sponsorship includes:
  • Two (2) 8’ x 2’ banners displayed at the main parking lot entrance gates
  • Four (4) 8’ x 2’ banners placed throughout the fairgrounds
  • Five (5) yard signs placed throughout the fairgrounds
  • Forty (40) custom-printed t-shirts featuring your logo, distributed at the fair
  • Recognition in all radio advertising
  • A custom radio advertisement created specifically for your business
  • A large banner advertisement on our website for one year at amherstfair.org
  • Your logo is featured on all printed materials and promotional posters
  • Forty (40) VIP passes to all events
  • Forty (40) ride wristbands
  • Public recognition at all grandstand events

Sponsor

Gold Level

Gold Level

Gold Sponsor – $3,000

  • One (1) 6’ x 2’ banner displayed at the main parking lot entrance gates
  • Three (3) 6’ x 2’ banners placed throughout the fairgrounds
  • Three (3) yard signs placed throughout the fairgrounds
  • Recognition in all radio advertising
  • A large banner advertisement on our website for one year at amherstfair.org
  • Your logo featured on al

Gold Sponsor – $3,000

  • One (1) 6’ x 2’ banner displayed at the main parking lot entrance gates
  • Three (3) 6’ x 2’ banners placed throughout the fairgrounds
  • Three (3) yard signs placed throughout the fairgrounds
  • Recognition in all radio advertising
  • A large banner advertisement on our website for one year at amherstfair.org
  • Your logo featured on all printed materials and promotional posters
  • Twenty (20) VIP passes to all events
  • Twenty (20) ride wristbands
  • Public recognition at all grandstand events

Sponsor

Ways to Help

Silver Level

Silver Level

Silver Level

Silver Sponsor – $1,500

  • Two (2) 6’ x 2’ banners placed throughout the fairgrounds
  • Two (2) yard signs placed throughout the fairgrounds
  • Mentions in radio advertising
  • A banner advertisement on our website for one year at amherstfair.org
  • Your logo featured on printed fair schedule posters
  • Ten (10) VIP passes to all events
  • Ten (10) ride wristbands

Sponsor

Bronze Level

Silver Level

Silver Level

Bronze Sponsor – $750

  • One (1) 4’ x 2’ banner placed throughout the fairgrounds
  • One (1) yard sign placed throughout the fairgrounds
  • Mentions in radio advertising
  • A banner advertisement on our website for one year at amherstfair.org
  • Your logo featured on printed fair schedule posters
  • Four (4) VIP passes to all events
  • Four (4) ride wristbands

Sponsor

Custom Level

Silver Level

Custom Level

Custom Sponsor

  • We are happy to create a custom sponsorship package that fits your business goals and budget.
  • Please let us know how you would like your sponsorship
  • dollars allocated, and a member of our team will contact you to tailor a
  • package that meets your needs and expectations.
  • Sign Sponsor – $200
  • Signage located on fairgrounds (up to 2’x2’) unless otherwise specified.

Sponsor

Ways to Help

Demolition Derby Sponsor – $4000 EXCLUSIVE

  • Ten (10) VIP passes to all events
  • Four (4) 6’ x 2’ banners displayed in the grandstand area
  • Twenty (20) custom-printed t-shirts featuring your logo, distributed
  • at the demolition derby
  • Exclusive naming rights: The event will be promoted as
  • “Demolition Derby Sponsored by [Your Business Name]”
  • including recognition in radio advertising

Sponsor

Truck and Tractor Pull Sponsor (Thursday) – $3,000 EXCLUSIVE

  • Ten (10) VIP passes to all events
  • Two (2) 4’ x 2’ banners displayed in the grandstand area
  • A banner displayed on the pull sled (if permitted)
  • Exclusive naming rights: The event will be promoted as
  • “Truck and Tractor Pull Sponsored by [Your Business Name]”
  • including recognition in radio advertising

Sponsor

Our Sponsor


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